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FAQ: Business Strategy card decks

Business Strategy / Business Administration decks are toolkits that contain tactics, frameworks, and prompts to help professionals craft clear, actionable business strategies. Each card typically offers bite-sized guidance on decision-making, leadership, market analysis, and long-term planning. These decks aim to break down complex strategy topics into digestible steps, guiding users through structured approaches to business challenges. By distilling decades of business wisdom, these decks help businesses operate efficiently, streamline processes, and remain adaptable.

These decks are used by business leaders, entrepreneurs, managers, and strategists who are looking for structured guidance to improve decision-making, solve business challenges, and lead their teams more effectively. Accessing these decks on your phone enhances the experience by making strategic insights and tactical guidance available on-the-go. Whether during a meeting, brainstorming session, or a quick decision-making moment, users can pull up relevant frameworks and tactics to make informed choices instantly.

These decks are valuable because they provide practical, step-by-step tactics to solve business problems, enhance strategic thinking, and drive business growth. As a mobile resource, these decks become even more valuable by offering immediate access to strategic tools wherever and whenever they are needed. The mobile format allows for features such as saving favorite tactics, tracking progress, and receiving personalized notifications, ensuring that business strategy becomes a consistent, integral part of everyday operations.

You use these decks by drawing cards that present specific tactics, frameworks, or questions to help guide business decisions, from evaluating market opportunities to leading teams or navigating challenges. Having the deck on your phone enhances this by making it easier to integrate strategic thinking into your daily routine. You can quickly reference key tactics during meetings, workshops, or even on-the-go, ensuring that your decision-making is always backed by solid, practical advice.

By leveraging mobile apps, users can access real-time business insights and ensure their strategies are informed, effective, and aligned with business goals.

Sales Expert

SUCCESS THROUGH PEOPLE DEVELOPMENT - WORKSHOPS STRATEGIES TACTICS AND FRAMEWORKS

SINGLE DECK

Welcome to the Sales Expert section of our Essential Business Skills CARD DECKS.

Since the turn of the century, sales has undergone more transformation than any other critical business skill. Yet, one constant remains: nothing happens in business until a sale is made.

Technological advancements and generational shifts have dramatically reshaped the sales landscape, altering how we approach and execute sales strategies.

Our unique approach to 21st century selling is grounded in years of practical sales experience and extensive training of salespeople.

Built on the foundation of our Empathic Selling™ process, this approach emphasises the importance of understanding and addressing customers' needs and emotions.
In this section, we delve into modern sales techniques, that prioritise building trust and demonstrating kindness.

We recognise that today's buyers are more informed and discerning than ever before, requiring a more personalised and genuine approach.

By fostering empathy and establishing authentic connections, sales professionals can create lasting relationships and drive sustained success.

Our card decks cover essential topics such as helping customers overcome concerns, adapting to changing buyer behaviours, and mastering the soft skills of questioning and listening.

Each card provides actionable insights and practical tips to help you navigate the complexities of modern sales environments.

Equip yourself with the skills needed to excel in today's dynamic market with our comprehensive Sales Skills Section.

Whether you're a seasoned sales professional or new to the field, these cards will enhance your ability to connect with customers, close deals, and drive business growth.

A Practical MBA In Your Pocket.

Creator:

Mike Hardcastle

CX Challenge Cards - Part of the CX Fundamentals Tool Kit

A TOOL FOR IDENTIFYING CHALLENGES, SPARKING IDEAS, AND DRIVING CUSTOMER EXPERIENCE.

SINGLE DECK

Elevate your Customer Experience strategy with the CX Challenge Deck, a practical tool designed to spark fresh thinking and drive real-world solutions. Featuring 96 targeted prompts, this digital deck helps you pinpoint and tackle the most common CX hurdles across every stage of the customer journey—from first impressions to long-term loyalty.

  • Guided Insights: Each card poses a thought-provoking question that encourages you and your team to identify critical pain points and uncover actionable opportunities for improvement.

  • Journey-Focused: Organised around key phases of the customer lifecycle, the deck ensures you cover every angle, from pre-purchase considerations to post-purchase follow-up.

  • Easy to Use: Whether brainstorming in a workshop or strategising on your own, these prompts streamline your process and stimulate meaningful discussions.

The CX Challenge Deck stands on its own as a powerful problem-solving resource, yet it also integrates seamlessly with the CX Enabler Deck, which reveals the core strategic drivers of successful customer experiences. Together, both decks form the CX Fundamentals toolkit—a comprehensive framework for diagnosing, analysing, and transforming your customer journey.

If you’re ready to take your Customer Experience to the next level, the CX Challenge Deck is the perfect starting point. Get the questions that prompt the answers you need—and watch your CX strategy come to life.

Creator:

Werner Puchert

CX Enabler Cards - Part of the CX Fundamentals Tool Kit

SIXTEEN CORE PRINCIPLES TO ELEVATE CUSTOMER EXPERIENCE

SINGLE DECK

Elevate your Customer Experience strategy with the CX Enabler Deck, a foundational resource introducing 16 core principles designed to strengthen your CX explorations. Each card spotlights a key CX element, offering both positive actions and cautionary insights to foster balanced, impactful discussions.

  • Foundational Elements: Every Enabler is a cornerstone of effective CX, providing your team with essential guidance for shaping strategy and decision-making.

  • Balanced Perspective: Gain clarity on best practices while staying alert to potential pitfalls, ensuring your approach remains focused and sustainable.

  • Versatile Use: Whether in a workshop or individual review, these insights help you identify key CX priorities and unify your team around meaningful goals.

Though the CX Enabler Deck excels as a standalone resource, it integrates seamlessly with the CX Challenge Deck, which offers 96 targeted prompts for addressing specific CX challenges. Each Enabler is linked to multiple Challenge Cards, bridging the gap between high-level strategic thinking and hands-on execution.

Together, these decks form the CX Fundamentals toolkit—a comprehensive framework for diagnosing, analysing, and transforming your customer journey. Use the CX Enabler Deck to guide conversations, pinpoint focus areas, and align your team on the principles that power exceptional Customer Experiences.

Creator:

Werner Puchert

Quality and Efficiency Expert

WORKSHOPS STRATEGIES TACTICS QUALITY AND BUSINESS EFFICIENCY FRAMEWORKS

SINGLE DECK

Welcome to the Quality and Efficiency Expert Section of our Essential Business Skills CARD DECKS.

Quality in business is not only crucial for providing superior products and services but also for enhancing the bottom line.

Studies show that on average, 20% of a company's annual turnover is wasted on correcting mistakes and redoing tasks.

As business is fundamentally about people, and people can make mistakes, it becomes imperative to address and mitigate these errors effectively.

Our Operational Quality modules are designed to raise awareness among your staff about the significant implications of poor quality.

By emphasising the importance of doing jobs '100% Right First Time,' we provide the tools and knowledge necessary to reduce errors and increase efficiency.

This proactive approach helps in minimising waste, saving valuable resources, and ultimately boosting the overall profitability of your organisation.

The modules in our Quality and Business Efficiency section offer some of the most effective tools and techniques proven to improve operational quality and streamline business processes.

From Lean methodologies to Six Sigma principles, each card is crafted to deliver actionable insights and practical strategies that can be implemented immediately.

Equip your team with the skills to enhance operational quality and business efficiency.

Our card decks are designed to foster a culture of excellence, where high standards are consistently met, and continuous improvement is a shared objective.

By integrating these practices into your daily operations, you can ensure that your business not only meets but exceeds industry benchmarks for quality and efficiency.

A Practical MBA In Your Pocket.

Creator:

Mike Hardcastle

Rewrite Your Money Story

YOUR PATH TO A RICH LIFE

SINGLE DECK

Open Your Money Creating Potential. Find your unique money story and create a bright and prosperous future. This deck guides you to gently uncover limiting beliefs, cultivate a mindset of abundance, and uplevel - and reach - your money goals. Embrace your money journey and nurture your potential to full bloom.

Miia Pollanen is a money mentor, bestselling author, and dream coach.

Your journey to a richer life starts here.

Your Unique Money Journey

Every woman carries a unique money story, woven with threads of experiences, emotions, and beliefs. This deck invites you to gently unravel the tapestry of your money story, to uncover the hidden patterns and limiting beliefs that may be holding you back.

Through a series of heartfelt prompts, we'll embark on a journey of self-discovery and transformation. Together, we'll explore your past, present, and future money experiences, shedding light on the stories that shape your relationship with money.

As you journey through these cards, you'll cultivate a deeper understanding of your prosperous self, releasing limiting beliefs and embracing a mindset of abundance and prosperity. You'll learn to honor your past, embrace the present, and envision a future filled with money freedom and fulfillment.

Remember, your money story is a work in progress, a beautiful and evolving narrative. Embrace this opportunity to rewrite your story, one uplifting reflection at a time.

Creator:

Miia Pollanen

Superpowers

TRANSFORM STRENGTH POTENTIAL INTO POWER

Waves of Inspiration

NAVIGATING FOR UNCERTAINTY TO UNLOCK YOUR JOYFUL POSSIBILITIES

SINGLE DECK

The 45 cards in this deck will support you in navigating through uncertainty to unlock your joyful possibilities. In choosing the Leadership journey, you understand the difference you want to make occurs smoother by BEing the difference.

Every journey requires GPS…direction…guidance…support! Your key is the Waves of Inspiration (WOI) Digital Card Deck. These amazing cards will enable you to show up fully, be purpose-driven, lead from a place of curiosity, and leverage your highest self.
The Waves of Inspiration Digital Card Deck is customized for leaders like you who:
Need a compass for those bumps in the road while on the leadership journey
Find value in having a ‘guide on your side’ and at your fingertips…24/7/365!
Yearn for specific journey-based support
Need that ‘extra boost’ to level up your leadership practice
The Waves of Inspiration Digital Card Deck will prove to be an impactful, inspirational, engaging and actionable addition for your tool chest.

WHY IT’S ESSENTIAL NOW…
The term “evolving normal,” coined by Pat Lencioni, truly resonates with the environment in which we currently live. The many unknown unknowns may not only be complicated, but also complex with many moving parts existing at the same time. As Leaders, we have to shift from knowing definitively what to do to developing skills of knowing where to look for solutions! This enables us to do more than just be reactionary. We can effortlessly pivot and respond.

THESE CARDS ARE DESIGNED FOR YOUR LEADERSHIP JOURNEY…
On the journey of transformation, there are phases we all encounter and the WOI Cards have each of the phases represented:
Let’s Get Uncomfortable
Between a Rock & a Hard Place
I Can See Clearly Now
I Get by With a Little Help…
Finding Purpose
Each phase has five (5) guiding cards and each card has three parts
Representative Image card
Guiding card:
Navigation Thoughts to act as a focal point
Ready to Explore Question to enable you to go deeper
Next Right Step to move forward (progress not perfection)
Quote card: Evocative quote lets you know others have been on this path

GETTING THE MOST OUT OF THE CARDS…
These inspirational, thought-provoking cards are completely situation-driven, enabling guidance as well as transformation to tap into your inspired wisdom. Ways to use the Waves of Inspiration Cards to gain the most effective benefit:
Determine which PHASE you are experiencing, are you…
Getting comfortable with being uncomfortable?
Feeling like you don’t have choices?
Seeking clarity?
Searching for your tribe for support?
Determining purpose to guide you?
Then within that PHASE, use all five cards to tap into your wisdom
Starting a new change…
Use the deck as a personal coach through each natural transition phase.
Desire daily guidance…
Choosing a random card to use as a reflective prompt
Discover a personal way that best serves you

The Empathy Edge

HARNESSING THE VALUE OF COMPASSION AS AN ENGINE FOR SUCCESS: A PLAYBOOK FOR BRANDS, LEADERS, AND TEAMS

SINGLE DECK

Furious customers? Missed deadlines? Failed products? The problems your business faces may stem from a single issue: lack of empathy.

Being empathetic at work means seeing the situation from another’s perspective, and using that vantage point to shape your leadership style, workplace culture, and branding strategy. Pairing her knowledge as a branding expert with proven research and fascinating stories from executives, change-makers and community leaders, Maria Ross reveals exactly how empathy makes brands and organizations stronger and more successful.

Ross shows why your business needs to cultivate more empathy now, and shares the habits and traits of empathetic leaders who foster more productivity and loyalty. She gives practical tips, big and small, for how to align your mission and values and hire the right people, cultivating a more empathetic—and innovative—workplace culture. Finally, she gives you the goods on building your empathetic brand in an authentic and proactive way, and shows how doing so results in happier customers, innovative work cultures and increased profits.

In this card deck version of the acclaimed playbook for businesses of all types, Maria Ross proves that empathy is not just good for society—it’s great for business, and may transform you at a personal level, too.

Creator:

Maria Ross

Vision & Vibes

SEE IT. FEEL IT. ATTRACT IT.

SINGLE DECK

“I Am Everything I Choose to Be.”

The Vision & Vibe Deck – Offers A Daily Practice for Clarity & Manifestation

Do you realize how powerful your words are? Same with your vision. The Vision & Vibe Deck helps you stay focused on what truly matters — your goals, your mindset, and the energy you bring to everything you do.

This isn’t just another affirmation deck. Each card begins with “I Am” because what you tell yourself shapes the life you create. The more you affirm something, the more real it becomes.

Use these cards as a daily reminder of who you are becoming. Let them shift your mindset, clear your doubts, and strengthen your belief in what’s possible.

What’s Included?
🃏 The "I Am" Vision & Vibe Deck – A tool to keep your mindset and energy aligned with what you want to create.

📖 The Vision & Vibe E-Guide – A guide to using this deck with your vision board and daily routine.

📌 The Vision & Vibe Board Templates – Editable templates to help you create a vision board that works on an energetic level, not just a visual one.

Your Vision Starts with Your Mindset
When you change your thoughts, you change your path. When you change your energy, you change what you attract. This deck is here to remind you that everything you want is already coming your way.

Are you ready to step into it? Get your deck today.

Creator:

Terry Wildemann

Emotional Brands

STIR HEARTS, BUILD BETTER BRANDS

SINGLE DECK

Build Emotional Brands by connecting with your customers on a deeper level and arouse brand feelings. Harness the power of emotion to create authentic brand experiences that resonate with hearts and minds. Build trust, loyalty, and advocacy by tapping into the universal language of feelings / emotions and crafting meaningful brand narratives that leave a lasting impression.

The tagline, "Stir Hearts, Build Better Brands," encapsulates the essence of what these cards offer perfectly. Through the 48 picture cards, each depicting a different emotion that individuals may feel when interacting with a brand, this deck provides a comprehensive exploration of the diverse range of human experiences. From the strongest passions to the subtlest nuances, it offers a rich tapestry of emotions that play a crucial role in shaping brand perceptions.

What sets this deck apart is showcasing the various emotions and delving deeper into their meanings, implications, and applications for business growth. Flipping over each card reveals a wealth of information, from the specific words that individuals might use to describe their feelings to the strengths and challenges associated with each emotion from a brand perspective, as well as the inclusion of strategic ideas on how to harness these brand-aroused feelings as growth opportunities. By leveraging the insights provided by this deck, you have the potential to not only strengthen the emotional connections with your audience but also drive tangible business growth. This deeper understanding empowers people like yourself to craft more compelling brand stories, communications, and strategies that resonate with your stakeholders on a profound level.